what I do

I provide training in communications, storytelling, creativity and branding for TV channels and businesses worldwide.

background

I worked and trained as a TV promo producer at the Seven and Nine Networks in Australia.

In 1995 I was part of the launch of subscription TV in Australia.

Over the next 9 years my promo producer training course was developed, implemented, and refined; while working as the head of promos for TV-1
and as the creative director for Showtime Australia.

In 2004 I started my own consultancy business working for various creative clients including Foxtel, ABC, Nine, Young & Rubicam.

I also began speaking at Promax conferences internationally;
and was soon delivering my TV training seminars to companies at home and abroad.

In 2007 I helped launch the premium drama-series channel Showcase.

Since 2009 I have been developing innovative forms of entertainment promotion that go beyond the standard, 30 second TVC.

In 2012 I re-worked my TV training seminars from the ground up to bring my knowledge and expertise in communication, branding and storytelling to the wider world of companies and businesses everywhere.

training and seminar clients

australia:
Network Ten,
Nickelodeon,
Australian Broadcasting Corporation,
Seven Network,
TVSN.

united states:
CNN Atlanta
TV-One Maryland
ESPN International Connecticut
ABC Burbank.

europe:
Premiere Germany Munich
Hitradio Ö3 Vienna
THT Moscow
RTL Netherlands Hilversum 2008
Sky Television Italia Milan
Fox Channels Italy Rome
RTL Netherlands Hilversum 2012.

promax conference appearances

Sydney 1999-2005
Singapore 2005
Johannesburg 2006
Dubai 2007
Berlin 2007
New York 2007
Johannesburg 2008
Sydney 2008
Mumbai 2008
Barcelona 2008
New York 2008
Johannesburg 2009
Sydney 2009
Lisbon 2010
Sydney 2010
Berlin 2011
Sydney 2012
Singapore 2012